Nanjing Theme Park
Kelight and KCC Entertainment joined forces to transform Wanda Nanjing Theme Park into a visually immersive wonderland.
Kelight and KCC Entertainment joined forces to transform Wanda Nanjing Theme Park into a visually immersive wonderland.
Kelight and KCC Entertainment joined forces to transform Wanda Nanjing Theme Park into a visually immersive wonderland.
Kelight and KCC Entertainment joined forces to transform Wanda Nanjing Theme Park into a visually immersive wonderland.
Client
KCC Entertainment Design
Industry
Theme Park Design
Service
Lighting Design
Visualization
Year
2017
Overview
In collaboration with KCC Entertainment, Kelight designed the lighting for Wanda Nanjing’s 34,000 sqm indoor theme park. Across more than 22 attractions and themed zones, light became part of the storytelling, shaping atmosphere, strengthening immersion and bringing the entire park experience to life.
In collaboration with KCC Entertainment, Kelight designed the lighting for Wanda Nanjing’s 34,000 sqm indoor theme park. Across more than 22 attractions and themed zones, light became part of the storytelling, shaping atmosphere, strengthening immersion and bringing the entire park experience to life.
The Challenge
Because the design would be built by local contractors, the creative intent also had to translate clearly into execution. Detailed lighting plans and visualizations made the design easy to understand, coordinate and build, even from a distance.
Because the design would be built by local contractors, the creative intent also had to translate clearly into execution. Detailed lighting plans and visualizations made the design easy to understand, coordinate and build, even from a distance.
The Solution
Kelight delivered artist impressions, the lighting design and animated visualizations that helped contractors move forward with confidence. Detailed plans then gave local contractors everything needed to execute the design accurately and stay true to the original intent.
Kelight delivered artist impressions, the lighting design and animated visualizations that helped contractors move forward with confidence. Detailed plans then gave local contractors everything needed to execute the design accurately and stay true to the original intent.
The Result
Programmable LED lighting and carefully developed sequences brought energy, identity and rhythm to the attractions, helping each area feel distinct without losing the overall story. The result is an immersive environment that continues to captivate visitors with lighting that supports the journey through the park rather than competing with it.
Programmable LED lighting and carefully developed sequences brought energy, identity and rhythm to the attractions, helping each area feel distinct without losing the overall story. The result is an immersive environment that continues to captivate visitors with lighting that supports the journey through the park rather than competing with it.
